Weblog archive for April 2007

Ten articles were posted during April 2007. This list orders them chronologically, oldest to newest. Select another month below to switch months.

• I love the fact my girlfriend hates social media (four comments)
  Posted on 30 April 2007 in Social Media, Trends and Note To Self
  We had a little bit of an argument a few days ago over the fact that I all too often assume she knows about the things I posted to my blog(s), Twitter, my Flickr or something similar. She doesn't read those however, or at least she doesn't want to learn about my life the online way. I think she's totally right. As a social media user/evangelist .. read more
• Newspapers versus social media (five comments)
  Posted on 27 April 2007 in Social Media and Newspaper
  This month's Inside issue has a lengthy, and rather pessimistic, article on the future of newspapers. It is more or less the same story you read and hear about all the time: citizen journalism, social media and web 2.0 in general are a threat to the traditional newspaper, which will need to come up with new ways to compensate for the plummeting .. read more
• Coda is f*cking awesome (eight comments)
  Posted on 24 April 2007 in Mac, Software, Panic and Coda
  If you're a Mac user, you probably know about Panic. They develop - amongst others - the best Mac FTP client in the world and the ultra-easy-to-use OSX icon replacement app Candybar. You may also know them from their absolutely fantastic ajaxy eshop. Well today they launched Coda. Coda is a one-window web development app I only learned about y .. read more
• Another ego-marketing tip of the week
  Posted on 20 April 2007 in Ego-marketing, Blog, Google and Resume
  I know it's been two weeks since I posted the first ego-marketing tip of the week, so I guess I'll have to think of another name for these ego-marketing posts. Anyway, last time I wrote about the importance of having your name ranked high in Google, being it either the organic or sponsored search results. Obviously, before you focus on your rank .. read more
• What I've learned from the MetaTale launch (two comments)
  Posted on 17 April 2007 in Metatale, Conversation and Public Relations
  I guess it's my oldschool public relations roots, but I was thrilled to see there was a MetaTale article in todays edition of De Standaard (registered users only though). Yep, a printed newspaper. And what's more, we didn't even send them a press release. They just noticed the conversation online and picked it up. That's probably a pretty good e .. read more
• MetaTale is live (five comments)
  Posted on 16 April 2007 in Metatale, Work and Interview
  I'm finally able to write about an exciting new project I've been working on the last couple of months, as it went live this morning. It's called MetaTale and can be described as a social media analysis tool. Different from the Technorati kind of buzz-approach, we're measuring "influence". That means you can actually use MetaTale before you star .. read more
• Social news filtering (five comments)
  Posted on 10 April 2007 in News, Rss, Tip and Getting Things Done
  When you're an information junkie, you've probably already come to the point when you realise you're spending too much time reading your RSS feeds. At least I did. However, I rarely unsubscribe from feeds - just in case they published something interesting I would miss. Fortunately, sites as Digg and Wikio act as a news filter, allowing you to q .. read more
• Ego-marketing tip of the week
  Posted on 6 April 2007 in Ego-marketing, Google and Ungoogleable
  Google - and its fellow search engines - account for a considerable amount of daily website traffic. Businesses know about that, and spend billions a year in order to get more visibility. A lot less common are individual efforts to rank high in search engines. A while ago it turned out the new Skynet (Belgian web portal) CEO was completely ungoo .. read more
• The PR industry badly needs some good marketeers (three comments)
  Posted on 3 April 2007 in Public Relations and Marketing
  I was skyping with Bart this afternoon, discussing some business ideas he had posted to his Twitter account. As he was using terms like online brand monitoring, reputation management and crisismanagement, it reminded of the time (well, it isn't that lang ago) I used to study public relations. We used this handbook called Public Relations: Beleid .. read more
• 2.0 is so dead, this time for real (three comments)
  Posted on 1 April 2007 in Web 2.0, Social Media Marketing, Conversation and Trends
  A few weeks ago Tom wrote he was replacing web 2.0 by Marketing in the conversation era. I didn't agree with him for two reasons. First of all because he was just substituting one buzzword for another. Secondly, and that's even more important, because he replaced something that wasn't about marketing back when it was introduced, by a new term th .. read more

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